BitsWeave for Marketing

Keep every draft connected to the strategy.

Give your agents the brief, audience research, and creative decisions behind a campaign. BitsWeave helps the next draft build on what the team already knows.

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Campaign briefs, audience research, and creative decisions

Your context

BriefCreative reviewResearchThrough your connected apps

Your agents

Claude CodeCodexGemini CLICursorZedGrok Build

Good creative needs more than the latest brief.

Keep the thinking behind the work.

Research shapes the audience. Conversations shape the message. A brief alone rarely captures why the team chose this direction.

Give every campaign a memory.

BitsWeave connects positioning, research, briefs, and creative work. Your team and agents can trace the strategy behind the execution.

Turn strategy into the next draft.

Give your agent the context to explain the message and prepare the review. Keep the work grounded in the decisions your team already made.

Start with the agent you already use

Connect your agent. Bring your context.

Add BitsWeave to your agent, then finish setup. You can create your account when you connect.

Connect your agent

Open ChatGPT, Cursor, or Claude. Other hosts are under More agents.

Set up BitsWeave to connect with your agent and teach it to use shared context for better memory and performance.

Setup with CLI. Copy this command and run it in your terminal.

Setup with skill. Copy these instructions into your agent. It asks before installing.

# Finish BitsWeave setup

First decide whether this is a desktop environment (a laptop or workstation with a terminal, not only a phone browser or a web chat).

If it is a desktop, ask the person if they want you to install af-tap. Do not run the installer until they say yes.

If they say yes, follow the skill below.

# Install af-tap and connect BitsWeave

You are setting up BitsWeave on this machine for the person you are talking to. Run the commands in order. Do not mint a PAT. Do not edit MCP config or instruction files yourself. Report what you did at the end.

## 1. Install af-tap

Download and run the installer. It places the `af-tap` binary on the PATH:

```bash
curl -fsSL 'https://get.bitsweave.com/install.sh?utm_source=homepage&utm_medium=website&utm_campaign=agent-install&utm_content=marketing-skill' | bash
```

## 2. Authenticate

Run the command below. It prints a URL — open it in the browser yourself if you can, otherwise give the URL to the user and wait.

```bash
af-tap login
```

## 3. Run af-tap setup

Run `af-tap setup`. It discovers supported agents and writes the Bitsweave MCP server after two yes passes. The endpoint is:

```text
https://bitsweave.com/api/mcp
```

Do not edit host MCP files or instruction files yourself. `af-tap setup` owns those writes.

```bash
af-tap setup
```

## 4. Start af-tap

Start the daemon. Offer persistence (LaunchAgent or systemd). Do not install a login/boot service without a yes.

```bash
af-tap start
```

## 5. Report back

Tell the user: whether af-tap is installed and logged in, what `af-tap setup` wrote, and whether the daemon is running. If a step failed, say which one and what the error was.

One story · four connected demos

Take Atlas from positioning to creative review.

Follow one audience insight into a messaging decision, a supported draft, and a review the campaign team can act on.

Scripted product demonstration · sample records and connected tools

01 / 04 · Start with the message you want to land.

Shared memory across agents

Carry the positioning decision from the campaign lead’s session into the copywriter’s. Keep the message and its boundaries together.

1/ 4

Choose the promise and its boundary

Lead with time saved on weekly reporting. Do not promise guaranteed revenue.

ConversationFollow here

Campaign lead · ClaudeEarlier session

Lead with time saved on weekly reporting. Avoid claims about guaranteed revenue.

Extracting the decision

Source: this conversation · linked to Atlas campaign

Shared contextContext

Atlas campaignShared memory

From Campaign lead · Claude

Lead with time saved on weekly reporting. Avoid claims about guaranteed revenue.

Saving this decision…

Shared context · 3 records

Remembered decision

Lead with time saved on weekly reporting. Avoid claims about guaranteed revenue.

ResultContext

Up nextA contextual answer

Follow the highlighted area. The result appears here next.

02 / 04 · Then, connect the insight to the draft.

Connected context from your apps

The brief, creative work, and audience research change in different apps. BitsWeave turns those events into a connected campaign model.

1/ 4

An app event creates the first records

Notion sends an event for Campaign brief. BitsWeave adds it to the model.

App eventsContext

Event stream 0

Business data modelFollow here

Records 0 records

Incoming app events0 received

Listening for updates from your apps…

Waiting for the first app event…

New records join the existing model

ResultContext

Up nextA contextual answer

Follow the highlighted area. The result appears here next.

03 / 04 · Next, prepare a useful review.

Tool use across your apps

Prepare a creative review that includes the brief and audience finding. Give reviewers the context behind the copy.

1/ 4

Ask for the draft v3 review

Create the review and attach both the brief and the audience finding.

ConversationFollow here

Your next request

•••Writing the request…

Connected toolContext

Connected providers Paused

RequestCreate a creative review for draft v3 and attach the brief and audience finding.

tools_searchFind a tool

{
  "query": "Create a creative review for draft v3 and attach the brief and audience finding.",
  "result": null
}

MailchimpConnected

HubSpotConnected

AsanaConnected

Google AnalyticsConnected

NotionConnected

tools_callUse the tool

Tool lookup paused

Review & resultContext

Up nextReview the change

Follow the highlighted area. The result appears here next.

04 / 04 · Finish with a campaign view the team can reuse.

Work faster, not harder

Bring the brief, draft, and research into one campaign workspace. Keep owners and review status visible alongside the strategy.

1/ 4

Reuse the campaign context

The positioning, supporting evidence, and review action are already connected.

Work so farFollow here

Built through the work

•••Gathering the work…

Build the viewContext

Shape the workspace

Your workspaceContext

Up nextAtlas campaign workspace

Follow the highlighted area. The result appears here next.

Keep the rationale with the creative.

Protect the message

Carry approved positioning and claim boundaries into the next writing session.

Show what supports the draft

Keep research connected to the brief and creative it informs. Give reviewers more than a headline to judge.

Give the campaign a shared home

Bring drafts, owners, and supporting evidence into a view shaped around the campaign.

Give the next draft a better starting point.

Connect your campaign context and let your agents build on the strategy your team has already developed.

Try it free